The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly
題名:
The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly
著者:
Scott, David Meerman
ISBN（國際標準書號）:
9780470547816
版本:
2nd ed.
出版資訊:
Hoboken, N.J. : John Wiley & Sons, 2010
規格:
xxx, 289 p. ; 23 cm
一般附註:
Includes index
主題:
| Internet marketing |
| Public relations |