Building reputational capital : strategies for integrity and fair play that improve the bottom line
題名:
Building reputational capital : strategies for integrity and fair play that improve the bottom line
著者:
Jackson, Kevin T.
ISBN（國際標準書號）:
9780195161380
出版資訊:
New York [etc.] : Oxford University Press, 2004
規格:
227 p. ; 25 cm
一般附註:
Includes bibliographical references and index
主題:
| Business ethics |
| Leadership -- Moral and ethical aspects |
| Organizational behavior -- Moral and ethical aspects |
| Industrial management -- Moral and ethical aspects |
| Reliability |
| Honesty |
| Goodwill (Commerce) |