Firms of endearment : how world-class companies profit from passion and purpose
題名:
Firms of endearment : how world-class companies profit from passion and purpose
著者:
Sisodia, Rajendra
Wolfe, David B.
Sheth, Jagdish N.
ISBN(國際標準書號):
9780131873728
出版資訊:
Upper Saddle River : Wharton School Publishing, 2007
規格:
xxxii, 284 p. : ill. ; 24 cm
一般附註:
Includes bibliographical references and index
主題:
Strategic planning |
Business planning |
Business ethics |
Social responsibility of business |