Marketing : an introduction
題名:
Marketing : an introduction
著者:
Armstrong, Gary
Kotler, Philip
ISBN（國際標準書號）:
9780130351333
版本:
6th ed.
出版資訊:
New Jersey, NJ : Pearson Education International, 2002
規格:
727 p. : ill.
一般附註:
Includes bibliographical references and index
With 1 CD-ROM
主題詞彙:
主題:
| Marketing |