What Chinese want : culture, communism, and China's modern consumer
题名:
What Chinese want : culture, communism, and China's modern consumer
著者:
Doctoroff, Tom
ISBN:
9780230340305
版:
1st ed.
出版信息:
New York : Palgrave Macmillan, 2012
规格:
xiv, 258 p. : ill. ; 25 cm
一般附注:
Includes index
主题:
| Consumers -- China -- Attitudes |
| Consumers' preferences -- China |
| Marketing -- China |
| China -- Economic conditions -- 21st century |