The loyalty effect : the hidden force behind growth, profits and lasting value
题名:
The loyalty effect : the hidden force behind growth, profits and lasting value
著者:
Reichheld, Frederick F.
Teal, Thomas
ISBN:
9781578516872
出版信息:
Boston, MA : Harvard Business School Pres, c2001
规格:
xviii, 323 p.
主题:
| Constomer relations |
| Consumers |
| Job satisfaction |
| Labor productivity |
| Loyalty |
| Management |