Winning together : the story of the Arsenal brand
题名:
Winning together : the story of the Arsenal brand
著者:
Simmons, John
Simmons, Matt
ISBN:
9781904879602
出版信息:
London : Cyan Books, c2006
规格:
191 p. : ill.
系列:
Great brand stories arsenal
系列题名:
Great brand stories arsenal
主题:
| Arsenal Football Club -- Public relations |
| Soccer teams -- England -- London -- Marketing |
| Brand loyalty |