Think bigger : developing a successful big data strategy for your business
题名:
Think bigger : developing a successful big data strategy for your business
著者:
Van Rijmenam, Mark.
ISBN:
9780814434154
出版信息:
New York : AMACOM, American Management Association, c2014.
规格:
ix, 278 p. ; 24 cm
摘要:
Offering real-world insight and explanations, this book provides a roadmap for organizations looking to develop a profitable big data strategy ...and reveals why it's not something they can leave to the IT department. It examines how big data is impacting specific industries - and where opportunities can be found.
主题:
Information technology -- Management. |
Big data. |
Business -- Data processing. |
Database management. |
摘要:
Offering real-world insight and explanations, this book provides a roadmap for organizations looking to develop a profitable big data strategy ...and reveals why it's not something they can leave to the IT department. It examines how big data is impacting specific industries - and where opportunities can be found.