Telling the story : communicating cohesion policy together : 26-27 November 2007 : conference proceedings
题名:
Telling the story : communicating cohesion policy together : 26-27 November 2007 : conference proceedings
著者:
European Commission. Directorate-General for Regional Policy
ISBN:
9789279081859
出版信息:
Luxembourg : Office for Official Publications of the European Communities, 2008
规格:
30 p. : col. ill. ; 30 cm
一般附注:
With 1 DVD-ROM.
Cover title.
"European Union, Regional Policy."
"KN-81-08-200-EN-C"--P. [4] of cover.
Summary: On November 26-27, 2007, the European Commission invited all those who, on an everyday basis, provide information on the funds and communicate with potential beneficiaries, beneficiaries and EU citizens, to share their experiences and acquire fresh ideas for even more effective communication on the cohesion policy for the years 2007-13. These conference proceedings provide an overview of the discussions held, complete with a DVD containing all the presentations and films displayed during the event. -- Publisher's description.
摘要:
Getting started : basic requirements. Planning efficient communication -- Helping beneficiaries communicate -- Informing the public -- Tools. Transparency : presenting beneficiaries and projects -- Going beyond press releases : media relations, how should we tell the story? -- Structural funds and the internet -- Communicating together. Networks : working together on communication -- Cooperation with the Commission representatives and other information relays -- Crossing borders : communicating cohesion policy across Europe.
主题:
| Communication in economic development -- European Union countries -- Congresses |
| Communication in regional planning -- European Union countries -- Congresses |
摘要:
Getting started : basic requirements. Planning efficient communication -- Helping beneficiaries communicate -- Informing the public -- Tools. Transparency : presenting beneficiaries and projects -- Going beyond press releases : media relations, how should we tell the story? -- Structural funds and the internet -- Communicating together. Networks : working together on communication -- Cooperation with the Commission representatives and other information relays -- Crossing borders : communicating cohesion policy across Europe.