Simply better : winning and keeping customers by delivering what matters most
题名:
Simply better : winning and keeping customers by delivering what matters most
著者:
Barwise, Patrick
Meehan, Sean
ISBN:
9780875843988
出版信息:
Boston : Harvard Business School Publishing, 2004
规格:
xiv, 216 p.
一般附注:
Includes bibliographical references and index
主题:
| Customer satisfaction -- Evaluation |
| Marketing |