Pitch perfect : how to say it right the first time, every time
题名:
Pitch perfect : how to say it right the first time, every time
著者:
McGowan, Bill.
Bowman, Alisa.
ISBN:
9780062390653
出版信息:
New York, NY : Harper Business, c2014.
规格:
xi, 266 p. : ill. ; 21 cm
摘要:
Introducing his simple Principles of Persuasion, the media guru and Award-winning correspondent shows business leaders how to craft the right message and deliver it using the right language - both verbal and nonverbal - to get what they want.--Publisher's information.
The language of success -- The principles of persuasion -- The headline principle -- The Scorsese principle -- The pasta-sauce principle -- The no-tailgating principle -- The conviction principle -- The curiosity principle -- The Draper principle -- How to think on your feet -- The seven principles at work -- The seven principles at home -- The seven principles and you.
主题:
Business presentations. |
Interpersonal communication. |
摘要:
Introducing his simple Principles of Persuasion, the media guru and Award-winning correspondent shows business leaders how to craft the right message and deliver it using the right language - both verbal and nonverbal - to get what they want.--Publisher's information.
The language of success -- The principles of persuasion -- The headline principle -- The Scorsese principle -- The pasta-sauce principle -- The no-tailgating principle -- The conviction principle -- The curiosity principle -- The Draper principle -- How to think on your feet -- The seven principles at work -- The seven principles at home -- The seven principles and you.