Branding typography : elegant, retro, handwritten, experimental, minimal
题名:
Branding typography : elegant, retro, handwritten, experimental, minimal
著者:
Sandu Publishing
Gingko Press
ISBN:
9789881635273
版:
1st ed.
出版信息:
[Berkeley, Calif.] : Sandu Publishing Co., Ltd., 2013
规格:
240 p. : col. ill. ; 29 cm
一般附注:
Includes index
摘要:
Whether hand drawn or vector based, type is a versatile tool in the hands of most designers, creating bold, expressive graphics that extend a brand as the convey information. In the hands of a master, new typefaces become iconic and unforgettable. Branding Typography gathers a selection of the most original type design of recent years, used to promote products and companies through fashion, interiors and packaging. From print materials to three dimensional projects and clothing, the stunning typography in this volume includes the best of type in use, expertly incorporated for maximum effect on everything from printed materials to products.
主题:
Graphic design (Typography) |
Commercial art |
摘要:
Whether hand drawn or vector based, type is a versatile tool in the hands of most designers, creating bold, expressive graphics that extend a brand as the convey information. In the hands of a master, new typefaces become iconic and unforgettable. Branding Typography gathers a selection of the most original type design of recent years, used to promote products and companies through fashion, interiors and packaging. From print materials to three dimensional projects and clothing, the stunning typography in this volume includes the best of type in use, expertly incorporated for maximum effect on everything from printed materials to products.