Advertising outdoors : watch this space!
题名:
Advertising outdoors : watch this space!
著者:
Bernstein, David
ISBN:
9780714843865
出版信息:
London : Phaidon, 1997
规格:
240 p. : ill. ; 30 cm
一般附注:
Includes index
内容:
Contents: Art and advertising -- Advertising develops -- Poster rules -- The creative challenge -- The strengths of outdoor -- Images and words -- Brand and consumer -- Beyond the billboard -- The future.
主题:
| Advertising, Outdoor -- History -- Pictorial works |
| Advertising, Outdoor -- Pictorial works |
| Posters -- History -- Pictorial works |
| Posters -- Pictorial works |
| Commercial art |