Design to grow : how Coca-Cola learned to combine scale and agility (and how you can, too) 的封面图片
Design to grow : how Coca-Cola learned to combine scale and agility (and how you can, too)
题名:
Design to grow : how Coca-Cola learned to combine scale and agility (and how you can, too)
著者:
Butler, David (Designer)

Tischler, Linda.
ISBN:
9780241198384
出版信息:
London : Portfolio Penguin, 2016.
规格:
xiv, 237 p. : ill. ; 20 cm
一般附注:
First published: 2015.
摘要:
"Advice from Coca-Cola's vice president of Innovation and Entrepreneurship: learn how Coca-Cola uses design to grow its business by combining the advantages of scale with the agility to respond to fast-changing market conditions"-- Provided by publisher.
团体主题:
主题:
Technological innovations -- Management.
Organizational effectiveness.
Strategic planning.
Entrepreneurship.
Coca-Cola Company.
摘要:
"Advice from Coca-Cola's vice president of Innovation and Entrepreneurship: learn how Coca-Cola uses design to grow its business by combining the advantages of scale with the agility to respond to fast-changing market conditions"--