Marketing the moon : the selling of the Apollo lunar program
 
Scott, David Meerman.

题名
Marketing the moon : the selling of the Apollo lunar program

著者
Scott, David Meerman.
 
Jurek, Richard.

ISBN
9780262026963

出版信息
Cambridge, Massachusetts : The MIT Press, c2014.

规格
xiii, 130 p. : col. ill. ; 25 x 29 cm

团体主题
Project Apollo (U.S.) -- Public relations -- History.
 
United States. National Aeronautics and Space Administration -- Public relations.

主题词汇
Space flight to the moon -- History.
 
Moon -- Exploration -- History.
 
Astronautics -- Press coverage -- United States -- History.

主题
Space flight to the moon -- History.
 
Moon -- Exploration -- History.
 
Astronautics -- Press coverage -- United States -- History.
 
Project Apollo (U.S.) -- Public relations -- History.
 
United States. National Aeronautics and Space Administration -- Public relations.


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