Multinationals in Hong Kong : perceptions and problems in marketing consumer goods
 
Pressentin, Thomas

题名
Multinationals in Hong Kong : perceptions and problems in marketing consumer goods

著者
Pressentin, Thomas

ISBN
9789726580638

出版信息
Macau : Macau Foundation, c1998

规格
x, 291 p. ; 23 cm.

系列
Macau Studies in Management Series

系列题名
Macau Studies in Management Series

主题词汇
International Business enterprises -- China -- Hong Kong
 
Marketing -- China -- Hong Kong
 
Industrial management -- China -- Hong Kong
 
Gestão
 
Marketing -- Hong Kong
 
Gestão empresarial -- Hong Kong
 
Gestão das organizações
 
Consumo
 
Gestão indústrial -- Hong Kong

主题
International Business enterprises -- China -- Hong Kong
 
Marketing -- China -- Hong Kong
 
Industrial management -- China -- Hong Kong
 
Gestão
 
Marketing -- Hong Kong
 
Gestão empresarial -- Hong Kong
 
Gestão das organizações
 
Consumo
 
Gestão indústrial -- Hong Kong


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