Marketing Asian places : attracting investment, industry, and tourism to cities, states, and nations
INITIAL_TITLE_SRCH:
Marketing Asian places : attracting investment, industry, and tourism to cities, states, and nations
AUTHOR:
Kotler, Philip
ISBN:
9780471479130
PUBLICATION_INFO:
Singapore : John Wiley & Sons, c2002
PHYSICAL_DESC:
xiii, 443 p. : ill.
GENERAL_NOTE:
Includes bibliographical references and index
SUBJECT:
| Industrial promotion -- Asia |
| Investments, Foreign -- Asia |
| Tourism -- Asia |
| Place marketing -- Asia |