Elite China : luxury consumer behavior in China
INITIAL_TITLE_SRCH:
Elite China : luxury consumer behavior in China
AUTHOR:
Lu, Pierre Xiao
ISBN:
9780470822678
PUBLICATION_INFO:
Singapore : John Wiley & Sons (Asia), 2008
PHYSICAL_DESC:
xv, 208 p. : ill. (some col.), col. map ; 23 cm
GENERAL_NOTE:
Includes bibliographical references and index
SUBJECT:
| Consumer behavior -- China |
| Consumer behavior -- China -- Case studies |
| Marketing -- China |
| Luxury |