Infinite possibility : creating customer value on the digital frontier
INITIAL_TITLE_SRCH:
Infinite possibility : creating customer value on the digital frontier
AUTHOR:
Pine, B. Joseph
Korn, Kim. C.
ISBN:
9781605095639
EDITION:
1st ed.
PUBLICATION_INFO:
San Francisco, CA : Berrett-Koehler Publishers, 2011
PHYSICAL_DESC:
xviii, 268 p. ; 24 cm
GENERAL_NOTE:
Includes bibliographical references and index
SUBJECT:
| Technological innovations -- Management |
| Digital media -- Management |
| New products |
| Customer relations |