The long tail : why the future of business is selling less of more
INITIAL_TITLE_SRCH:
The long tail : why the future of business is selling less of more
AUTHOR:
Anderson, Chris, 1961-
ISBN:
9781401308605
EDITION:
1st ed.
PUBLICATION_INFO:
New York : Hyperion, 2006
PHYSICAL_DESC:
238 p. : ill. ; 24 cm
GENERAL_NOTE:
Includes index.
SUBJECT:
| Market segmentation. |
| Internet marketing. |
| Marketing -- Technological innovations. |