Firms of endearment : how world-class companies profit from passion and purpose
INITIAL_TITLE_SRCH:
Firms of endearment : how world-class companies profit from passion and purpose
AUTHOR:
Sisodia, Rajendra
Wolfe, David B.
Sheth, Jagdish N.
ISBN:
9780131873728
PUBLICATION_INFO:
Upper Saddle River : Wharton School Publishing, 2007
PHYSICAL_DESC:
xxxii, 284 p. : ill. ; 24 cm
GENERAL_NOTE:
Includes bibliographical references and index
SUBJECT:
| Strategic planning |
| Business planning |
| Business ethics |
| Social responsibility of business |