A new business model for new and challenging times : re-engaging with customers and suppliers -- Customer conversations : all pathways lead to customers -- Designing supply chain strategies : formulating and delivering the appropriate value propositions -- Implementing a multiple supply chain configuration : aligning internal culture with customers to execute strategy -- Leading from the front : converting customer insight into successful implementation -- Designing responsive organization structures : enabling enterprise supply chains -- Continuous replenishment supply chains : where relationships matter most -- Lean supply chains : focusing on efficiency and lowest cost-to-serve -- Agile supply chains : where quick response is paramount -- Fully flexible supply chains : where nothing is impossible -- The "triple / A" supply chain revisited : What is really going on under the covers -- Supplier conversations and the four generic supply-side supply chains : the mirror / image of the demand side -- "Hybrid" supply chains : surfacing the new realities -- New business models for new supply chains : the miracle of embedded alignment -- Delivering dynamic supply chains : the agenda for the next decade -- Meeting of minds : joining the dots to create dynamic institutions.