Using accountability, trust, and purpose to turn your long-term vision into reality, this book explains why the "carrot-and-stick" approach doesn't work - and describes how to build and sustain a culture based on shared beliefs, positive action, and internal leadership development.

Accountability starts with purpose -- Learning from winners -- The seven pillars of accountability -- Character counts -- Galvanizing your team -- Green and growing -- What your best employees want -- Instilling a sense of urgency -- Walking the talk -- Change practices, not principles.