Imagem da capa para Carrots and sticks : unlock the power of incentives to get things done
Carrots and sticks : unlock the power of incentives to get things done
INITIAL_TITLE_SRCH:
Carrots and sticks : unlock the power of incentives to get things done
AUTHOR:
Ayres, Ian
ISBN:
9780553807639
EDITION:
1st ed.
PUBLICATION_INFO:
New York : Bantam Books, 2010
PHYSICAL_DESC:
xx, 218 p. : ill. ; 25 cm
GENERAL_NOTE:
Includes bibliographical references and index
CONTENTS:
Thaler’s apples -- Incentives versus commitments -- Losses loom large -- That nagging feeling -- Maintenance and mindfulness -- What commitments say about you -- Antonio’s problems -- A commitment store.
ABSTRACT:
The part-owner of StickK.com uses research into incentives and punishments to introduce the concept of "commitment contracts," an easy strategy for setting and achieving goals that is already in use by successful companies and individuals across America. Ayres shares engaging, often astounding, real-life stories that show the carrot-and-stick principle in action, from the compulsive sneezer who needed a "stick" (the potential loss of
SUBJECT:
Commitment (Psychology)
Incentive (Psychology)
Motivation (Psychology)
Economics -- Psychological aspects
BIBSUMMARY:
The part-owner of StickK.com uses research into incentives and punishments to introduce the concept of "commitment contracts," an easy strategy for setting and achieving goals that is already in use by successful companies and individuals across America. Ayres shares engaging, often astounding, real-life stories that show the carrot-and-stick principle in action, from the compulsive sneezer who needed a "stick" (the potential loss of