Brilliant online marketing : how to use the internet to market your business online
INITIAL_TITLE_SRCH:
Brilliant online marketing : how to use the internet to market your business online
AUTHOR:
Blyth, Alex
ISBN:
9780273737452
PUBLICATION_INFO:
London [etc.] : Pearson, 2011
PHYSICAL_DESC:
ix, 163 p. ; 24 cm
GENERAL_NOTE:
Includes index
CONTENTS:
Ten online marketing mistakes to avoid -- Your website / your conversion engine -- Search engine optimisation -- Search engine marketing -- Online advertising -- E-mail marketing -- Blogging -- Social media -- Online pr -- Mobile marketing.
SUBJECT:
| Internet marketing |
| Electronic commerce |
| Marketing -- Technological innovations |