Imagem da capa para As China goes, so goes the world : how Chinese consumers are transforming everything
As China goes, so goes the world : how Chinese consumers are transforming everything
INITIAL_TITLE_SRCH:
As China goes, so goes the world : how Chinese consumers are transforming everything
AUTHOR:
Gerth, Karl, 1966-
ISBN:
9780809034291
EDITION:
1st ed.
PUBLICATION_INFO:
New York : Hill and Wang, 2011
PHYSICAL_DESC:
vii, 258 p. ; 24 cm
GENERAL_NOTE:
Includes bibliographical references and index
CONTENTS:
No going back? -- Who gets what? -- Made in Taiwan -- Standardizing abundance -- Branding consumer consciousness -- Living in a world of fakes -- Extreme markets -- Environmental implications.
SUBJECT:
Consumption (Economics) -- China
Consumer behavior -- China
Economic history -- 21st century