Management, marketing and promotion of library services based on statistics, analyses and evaluation
INITIAL_TITLE_SRCH:
Management, marketing and promotion of library services based on statistics, analyses and evaluation
AUTHOR:
Flaten, Trine Kolderup
ISBN:
9783598218484
PUBLICATION_INFO:
Munchen : K.G.Saur, 2006
PHYSICAL_DESC:
462 p. : ill., some fig., some tab. ; 22 cm
SERIES:
IFLA publications ; 120/121
IFLA publications
SERIES_TITLE:
IFLA publications ;
IFLA publications
SUBJECT:
| Libraries -- Marketing |
| Public relations -- Information services |
| Public relations -- Libraries |
| Advertising -- Information services |