Economics of strategy
INITIAL_TITLE_SRCH:
Economics of strategy
AUTHOR:
Besanko, David, 1955-
ISBN:
9780471448976
EDITION:
3rd ed.
PUBLICATION_INFO:
Hoboken, NJ : Wiley, c2004
PHYSICAL_DESC:
xxiv, 632 p. : ill. ; 27 cm
GENERAL_NOTE:
Includes bibliographical references and index
ABSTRACT:
Covering the broad sweep of modern economics and strategy research, this comprehensive text applies modern economic principles to study the firm's strategic position.
SUBJECT:
| Strategic planning -- Economic aspects |
| Managerial economics |
BIBSUMMARY:
Covering the broad sweep of modern economics and strategy research, this comprehensive text applies modern economic principles to study the firm's strategic position.