Competitive identity : the brand management for nations, cities and regions
por
Anholt, Simon
Competitive identity : the brand management for nations, cities and regions
Anholt, Simon
9780230500280
New York : Palgrave Macmillan, 2007
xiii, 134 p. ; 24 cm
Includes bibliographical references and index
Competition, International
Place marketing
Product management
International relations
Competition, International
Place marketing
Product management
International relations
Library | | | | Status |
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Depósito Central - Requer reserva | 00186864 | 658.62 Anh | Colecções Gerais para Requisição | FC外文書區 |