The birth of Korean cool : how one nation is conquering the world through pop culture
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Hong, Y. Euny.
The birth of Korean cool : how one nation is conquering the world through pop culture
Hong, Y. Euny.
9781250045119
1st ed.
New York : Picador, 2014.
267 p. ; 21 cm
"A fresh, funny, up-close look at how South Korea remade itself as the world's pop culture powerhouse of the twenty-first century. By now, everyone in the world knows the song "Gangnam Style" and Psy, an instantly recognizable star. But the song's international popularity is no passing fad. "Gangnam Style" is only one tool in South Korea's extraordinarily elaborate and effective strategy to become a major world.
Hong, Y. Euny.
Popular culture -- Korea (South)
Korea (South) -- Social life and customs.
Popular culture -- Korea (South)
Korea (South) -- Social life and customs.
Hong, Y. Euny.
"A fresh, funny, up-close look at how South Korea remade itself as the world's pop culture powerhouse of the twenty-first century. By now, everyone in the world knows the song "Gangnam Style" and Psy, an instantly recognizable star. But the song's international popularity is no passing fad. "Gangnam Style" is only one tool in South Korea's extraordinarily elaborate and effective strategy to become a major world.
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Biblioteca Central de Macau | 00620521 | 316.7(519.5) Hon | Colecções Gerais para Requisição | FC外文書區 |
Biblioteca da Ilha Verde | 00620523 | 316.7(519.5) Hon | Colecções Gerais para Requisição | FC外文書區 |
Biblioteca da Taipa | 00620524 | 316.7(519.5) Hon | Colecções Gerais para Requisição | FC外文書區 |
Biblioteca Sir Robert Ho Tung | 00620522 | 316.7(519.5) Hon | Colecções Gerais para Requisição | FC外文書區 |