Overfished ocean strategy : powering up innovation for a resource-deprived world
Title:
Overfished ocean strategy : powering up innovation for a resource-deprived world
Author:
Zhexembayeva, Nadya.
ISBN:
9781609949648
Publication Information:
San Francisco : Berrett-Koehler Publishers, Inc., c2014.
Physical Description:
vii, 195 p. ; 25 cm
Abstract:
We are living amidst a remarkable transformation. The linear, throwaway economy of today - in which we extract resources, create products, use them, and throw them away like a cheap plastic fork - is rapidly coming to a close. This book offers five essential principles for developing products and services for this new reality.
Subject:
| Sustainable development. |
| Recycling (Waste, etc.) |
| Scarcity. |
| Green marketing. |
| Natural resources -- Management. |
Summary:
We are living amidst a remarkable transformation. The linear, throwaway economy of today - in which we extract resources, create products, use them, and throw them away like a cheap plastic fork - is rapidly coming to a close. This book offers five essential principles for developing products and services for this new reality.