Cover image for Turning silver into gold : how to profit in the new boomer marketplace
Turning silver into gold : how to profit in the new boomer marketplace
Title:
Turning silver into gold : how to profit in the new boomer marketplace
Author:
Furlong, Mary
ISBN:
9780131856981
Publication Information:
Upper Saddle River, N.J. : FT Press, c2007
Physical Description:
xvi, 283 p. ; 24 cm
General Note:
Includes bibliographical references and index
Subject:
Target marketing -- United States
Baby boom generation -- United States
Older consumers -- United States
Consumer behavior -- United States
Investments -- United States