定價戰略與戰術 : 通向利潤增長之路
Title:
定價戰略與戰術 : 通向利潤增長之路
Author:
Nagle, Thomas T., 著
Hogan, John E., 著
王佳茜, 著
龔強, 譯
ISBN:
9787508048529
Uniform Title:
The strategy and tactics of pricing:a guide to growing more profitably, 4th ed. 中文
Edition:
北京第一版
Publication Information:
北京市 : 華夏, 2008
Physical Description:
365面
Series:
華夏經管
Series Title:
華夏經管
General Note:
譯自:The strategy and tactics of pricing:a guide to growing more profitably, 4th ed.
Subject Term:
Subject:
| 價格 |