Library management and marketing in a multicultural world : Proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006
Title:
Library management and marketing in a multicultural world : Proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006
Author:
IFLA Management and Marketing Section Conference (2006 : Shanghai, China)
Mullins, James L., 1949-
International Federation of Library Associations and Institutions. Management and Marketing Section.
ISBN:
9783598220326
Conference Author:
Publication Information:
Mü̈nchen : K.G. Saur, 2007.
Physical Description:
xvi, 366 p. : ill. ; 22 cm
Series:
IFLA publications ; 125
IFLA publications ; 125.
Series Title:
IFLA publications ;
Subject:
| Library administration -- Congresses. |
| Libraries -- Marketing -- Congresses. |