Cover image for Brilliant online marketing : how to use the internet to market your business online
Brilliant online marketing : how to use the internet to market your business online
Title:
Brilliant online marketing : how to use the internet to market your business online
Author:
Blyth, Alex
ISBN:
9780273737452
Publication Information:
London [etc.] : Pearson, 2011
Physical Description:
ix, 163 p. ; 24 cm
General Note:
Includes index
Contents:
Ten online marketing mistakes to avoid -- Your website / your conversion engine -- Search engine optimisation -- Search engine marketing -- Online advertising -- E-mail marketing -- Blogging -- Social media -- Online pr -- Mobile marketing.
Subject:
Internet marketing
Electronic commerce
Marketing -- Technological innovations