Big winners and big losers : the 4 secrets of long term -business success and failure
Title:
Big winners and big losers : the 4 secrets of long term -business success and failure
Author:
Marcus, Alfred A., 1950-
ISBN:
9780132762311
Publication Information:
Upper Saddle River, N.J. : Prentice Hall, 2006
Physical Description:
xxi, 396 p. : ill. ; 24 cm
General Note:
Includes bibliographical references and index
Contents:
Introduction -- Persistent winning and losing -- Companies that hit and missed the mark -- Winners -- Companies that keep winning -- Sweet spots -- Agility -- Discipline -- Focus -- Losers -- Companies that keep losing -- Sour spots -- Rigidity -- Ineptness -- Diffuseness -- Conclusion -- Wining and losing practices -- Turnarounds -- Appendix A: Best sellers compared -- Appendix B: Using the stock market as an indicator -- Appendix C: Additional data on the companies -- Appendix D: Patterns of winning and losing companies.
Subject:
| Success in business -- Case studies |
| Industrial management -- Case studies |
| Corporations -- Case studies |
| Business failures |
| Strategic planning |
| Management |