Author / Creator
McCracken, Grant David, 1951-
Subject
Management -- Social aspects Popular culture -- Economic aspects Technological innovations Creative thinking New products
Publication Information
Boston, Mass. : Harvard Business Press, c2012
Format:
Books
ISBN
9781422143292
Author / Creator
Vaitheeswaran, Vijay V., 1969-
Subject
Technological innovations -- Economic aspects Technological innovations -- Social aspects Diffusion of innovations Intellectual capital Social problems
Publication Information
New York, NY : HarperBusiness, 2012
Format:
Books
ISBN
9780062075994
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