Cover image for Marketing Asian places : attracting investment, industry, and tourism to cities, states, and nations
Marketing Asian places : attracting investment, industry, and tourism to cities, states, and nations
Title:
Marketing Asian places : attracting investment, industry, and tourism to cities, states, and nations
Author:
Kotler, Philip
ISBN:
9780471479130
Publication Information:
Singapore : John Wiley & Sons, c2002
Physical Description:
xiii, 443 p. : ill.
General Note:
Includes bibliographical references and index
Subject:
Industrial promotion -- Asia
Investments, Foreign -- Asia
Tourism -- Asia
Place marketing -- Asia